The countdown is on – join us on February 18th at Pride Park Stadium!
Over the past few years, we’ve successfully hosted a variety of engaging webinars and in-person events—and in 2025, we’re taking it to the next level! We’re thrilled to invite both existing and prospective customers to kick off the new year with a Sage customer event unlike any before.
This Sage event is designed around you. Discover how you can make your business, staff and processes flow with Sage and PKF Smith Cooper Systems. Tailored for users and future users of both Sage 200 and Sage Intacct, our keynote sessions feature a PKF Smith Cooper Systems update and the Future of Sage.
But that’s just the beginning. The rest of the agenda? That’s entirely up to you. There’s no set path—you choose the sessions that interest you most. If a certain topic isn’t your focus, feel free to network with fellow attendees, catch up with your account manager, or sit down with one of our product experts.
See below for a brief overview of the agenda.*
Our well-loved Customer Clinics are also back! Whether you want to chat with some of the names you already know, Sicon and Draycir, or discover one of our new partners, Yooz, or even have a session with our own Sage experts, the Customer Clinics are open all day.
No need to book a slot in advance, just register your interest so we can ensure the team is ready to assist you.


The agenda and general information
Unlike all of our previous in-person Sage events, this event will run from 09:00 to 15:00*, with registration and breakfast from 08:30.
This event features 2 agenda streams running simultaneously, following the keynotes, you are free to choose your next step. Below is a brief overview of our agenda, more detail will be emailed out to registrants closer to the event date.* Please note that the order listed below is not the confirmed running order, this will be confirmed closer to the time.
Session | Speaker | Time | Session | Speaker |
Registration and Refreshments | 8:30 – 9:00 | Registration and Refreshments | ||
Keynote Session for all attendees: PKF Smith Cooper Systems Update and the Future of Sage | Chris Smith – PKF SCS Paul O’Riordan – Sage | 9:00 – 9:45 | Keynote Session for all attendees: PKF Smith Cooper Systems Update and the Future of Sage | Chris Smith – PKF SCS Paul O’Riordan – Sage |
BREAK | 9:45 – 10:00 | BREAK | ||
Keynote Session – Sage 200: Product Update, Roadmap and Q&A | Jo Kirkup – Sage Chris Smith – PKF SCS | 10:00 – 11:00 | Keynote Session – Sage Intacct: Product Update, Roadmap and Q&A | Mathias Karady – Sage |
BREAK | 11:00 – 11:15 | BREAK | ||
Distribution for Sage 200 presented by Sicon | Steve Jemmott – Sicon | 11:15 – 11:50 | AP Automation presented by Yooz | Ophelie Fauveau – Yooz |
LUNCH BREAK | 11:50 – 13:00 | LUNCH BREAK | ||
Afternoon Overview and Prize Draw | Chris Smith – PKF SCS | 13:00 – 13:20 | Afternoon Overview and Prize Draw | Chris Smith – PKF SCS |
The Future of Sage Manufacturing presented by PKF Smith Cooper Systems | Richard Brewster and Chris Smith – PKF SCS | 13:25 – 13:55 | Marketing Session – Everyone’s a content creator presented by LikeMind Media | Paul Ince – LikeMind Media |
Power Bi Reporting for Sage presented by PKF Smith Cooper Systems | Ryan Evans and Richard Brewster – PKF SCS | 14:00 – 14:30 | Getting Paid Faster presented by Draycir | Zoe Young – Draycir |
and so much more! Please keep an eye on this page and on your emails for further agenda updates.
Please click here for directions to Pride Park Stadium.
Exciting Announcement
For the first time ever at a Smith Cooper event, we will be hosting a random prize draw giveaway! By attending the Sage Symposium, you will have the chance to win 1 of 3 prizes:
- Apple Airpods 4
- £50 Amazon Voucher
- Luxury Sage Gifts
Please note: Only attendees present on the day will be entered into the draw, so make sure you’re there to be in with a chance!
Please sign up below, we can’t wait to see you there!
There is no delegate limit, if you would like to bring multiple colleagues please list their details (full name, email address and job title) in the additional information section below. Furthermore, if you have any dietary requirements, please also list those in the addition information section.
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Sage Symposium Speakers:

Chris Smith – Managing Director at PKF Smith Cooper Systems
Chris has been in the ERP world for over 20 years. His knowledge spans various sectors of the Sage world. From in-depth product knowledge of Sage 200, its range of third-party add ons and competitors, to extensive industry awareness and understanding.

Paul O’Riordan – VP and Head of Medium Segment at Sage
Paul has been working in the software space for several years, building his career at Oracle, Accenture, and for the last 7 years, at Sage. He has been a site leader, VP of Customer Business Centres in both Ireland and Atlanta, and is currently the VP and Head of Medium Segment in Northern Europe. He is a pioneer in the industry and brings with him years of knowledge and insightful Sage expertise.

Zoë Young – Senior Key Account Manager at Draycir
Zoe has helped hundreds of companies save time, money and effort in driving efficiencies in their ERP systems. She has worked with Microsoft, Sage, IT Resellers and accountants themselves, to understand what accounting departments want and deliver the tools they need.

Ophélie Fauveau – Sales Consultant at Yooz
With over 6 years of experience in the sales sector, she has developed strong expertise in driving revenue growth, building client relationships and delivering exceptional sales strategies. Ophélie’s experience spans across various industries where she is known for her dedication and strategic thinking.

Steve Jemmott – Sales and Marketing Director at Sicon
Steve has over 25 years of industry experience, with over 8 of those at Sicon. He has worked for both Sage UKI directly and in the Partner Channel. Additionally to a vast understanding of Sage 200, Steve has knowledge across numerous Market sectors, in both the Mid-Market and enterprise arenas.

Paul Ince – Marketing Consultant and CEO at LikeMind Media
With years of experience in marketing, and an understanding of Sage from previously working at a reputable Sage business partner, Paul has helped many organisations in a range of different industries create, develop and implement strategies that will help them to succeed. He runs workshops covering a range of marketing topics and is a frequent speaker at various conferences and events.

Mathias Karady – VP of Portfolio Growth, Financials and ERP Division at Sage
Mathias has worked at Sage for over 10 years, working across a range of strategic and operational roles. As a member of the product leadership team for Sage’s Finance & ERP division, Mathias owns the inorganic growth strategy for products such as Sage Intacct, SDMO and Sage X3.
* The agenda and timings are subject to change and will be communicated with registrants via email and updated on this page.
We look forward to seeing you all again soon! If you have any questions regarding the event, please email [email protected].